![]() ![]() All whiskey is whisky and vice versa, with or without the “e,” just remember that in countries with an “e” in the name, there’s an “e” in the whiskey. From whiskey to whisk y to bourbon and rye, there are a few tricks to knowing your way around the trade. It is typically aged in wooden casks, often fashioned from charred white oak, giving whiskey that lovely caramel hue. Rocks or not, what makes a whiskey a whiskey? The alcohol in question is distilled from fermented grain mash made of varying combinations of barley, corn, rye, and wheat. World class brands like Maker’s Mark, Jim Beam and Jack Daniel’s are leading the charge to build a more sustainable future for big liquor, for the planet, and for the whiskey in your glass. From sourcing and agricultural production of crops to the vast amount of resources used and waste generated during the fermentation and distillation processes, all the way to product transportation and the long-term impact of the packaging, big liquor has a BIG footprint and a big responsibility to green it up. ![]() As the big liquor industry continues to grow, whiskey distillers are considering not only the time it takes, but also the immense amount of energy required, energy that takes a toll on the environment. It takes a long time to make great whiskey, years upon years waiting for it to age and develop its own unique character in the barrel. ![]()
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